Blog
The Chinese Communist Party
The Chinese Communist Party (CCP) has a huge influence on world politics, but it still relatively unknown. 80% of listed Chinese companies are State Owned Enterprises (SOEs). The rise of State Capitalism is a hot topic, extensively covered in the latest issue of The Economist and a crucial talking-point at the upcoming World Economic Forum [...]
Read MoreChinese Tourism
The Key to China and other Emerging Market Tourists What is the single most important aspect for the long-term success of any hotel? Returning customers whose experience was so stellar that they vocalize it in the form of writing rave online-reviews and recommending the hotel to their network. As we know, this doesn’t happen when [...]
Read MoreCross Cultural Video
It’s never been more important for video producers to know their audience. According to ReelSEO, a recent report from GigaOM indicated that over half of all YouTube views were by non-English speaking viewers. In fact, the actual figure—according to a Google spokesperson—was 60 percent. (Source: Stephen Schweickart) That means YouTube videos need cross cultural appeal. [...]
Read MoreInternational Email Writing
One of the most common questions Universal Consensus receives is, “how do I successfully write an international email.” It is not surprising that this is a hot topic. Business interactions are ever more global and email is the communication tool of choice as it reduces ambiguity and works well across time zones. There are plenty [...]
Read MoreNEW ALLIANCE TO SUPPORT MULTINATIONAL COMPANIES IN THE AMERICAS
Universal Consensus, a San Diego-based consulting firm specializing in international business optimization, is proud to announce Guadalajara-based GTC Consulting Services as a new Strategic Alliance member. Universal Consensus and GTC will combine their unique capabilities to help companies in the Americas succeed in foreign markets. “We always find that one plus one equals three when we cooperate [...]
Read MoreTAKING BLUE OCEAN STRATEGY, THE WORLD’S LEADING BUSINESS STRATEGY, TO THE NEXT LEVEL
Universal Consensus is proud to announce our new collaboration ‘Blue Ocean Strategy across Cultures’ with Blue Ocean Strategy firm Strategize Blue. ‘Blue Ocean Strategy across Cultures’ is a cutting-edge framework for international revenue growth and innovation. This unique, powerful collaboration yields unsurpassed opportunities for innovation, revenue growth and profitability. Blue Ocean Strategy is the scientifically [...]
Read MoreDue to the Possibility of Diverse Cultural Norms, It’s Always Best to Ask if a Turkey has Hooves
THE FOLLOWING ANECDOTE IS SHARED BY UNIVERSAL CONSENSUS CEO, DENISE PIRROTTI HUMMEL, J.D. FROM HER NEW BOOK: SPEAK MILK. DRINK WINE: BECOMING A GLOBAL CITIZEN Thanksgiving arrived. It was just another day in Europe; No fanfare and worse – it was a school day. Bruce and I, however, set about the business of preparing [...]
Read MoreInternational Education Week 2011
By Andreas Fried, Director of Business Development This week we celebrate International Education Week 2011. With the number of annual high school graduates forecasted to drop by 50,000 from 2013-2015, universities realize that attracting international students will be critical to compensating for the demographic shortfall in domestic students. The number of Chinese international students in [...]
Read MoreWhy Cross Cultural Communication Consulting and Training?
Whatever your problems with intercultural communication, Universal Consensus can help.
There is no substitute for optimal international business skills in the form of cross cultural competence. Failure to optimize cross cultural communication skills creates intercultural communication barriers from which your business may not recover.
Implement the necessary intercultural communication training and fix any gaps, and your company will be at the cutting edge of business optimization across cultures, making the competition obsolete.

