Working Women – Women’s Network Australia

What did you say? Closing the cultural Divide.

If you are entering a foreign market with a view to building business relationships it’s important to research the communication styles of the country you are entering. Americans and Australians might both share the English language, but as renowned cross-cultural strategist DENISE PIRROTTI HUMMEL points out, confusion during verbal and written exchanges can often become the stumbling block to creating and building strong business relationships.

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